Do you want to reduce the time and effort you must give into email marketing while keeping the results the same? Are you struggling to take your business up a notch by automating your emails? Do you want to increase your conversion rates with amazing integrations and marketing tools?
Moosend allows you to do all of these for a reasonable price. Today, we’ll talk about the features Moosend has to offer, and what makes it stand out.
So, let’s get started, shall we?
What does Moosend Do?
Moosend is a low-cost platform with an easy-to-navigate interface and intuitive automation options that allow the users to customize their customer relationship maintenance and simplify the overall experience.
Since its release back in 2011, Moosend has been widely being used by all sorts of companies, which makes it more reliable. No matter whether you own a start-up or an established company, you can get a great deal out of this platform.
The campaign editor of Moosend is very easy to use, and with its drag-and-drop feature, you won’t need any time to learn it. The best part about this platform is, you don’t have to be a programmer, nor you need any knowledge about coding.
The Moosend was designed to keep the businessmen in mind, and they made sure that you can use it without any bump. In the following discussion, we’ll mention some tools of Moosend, and how you can use them.
Free Newsletter Templates
With Moosend, you can customize the newsletters as you like. There are tons of templates, built-in images, videos, and icons that you use from. Usually, if you create newsletters you need to learn HTML coding first, but the drag-and-drop feature allows the users to create and customize the newsletters without any knowledge of HTML.
Easy to Use Interface
The user interface of Moosend is one of the easiest that you’ll find out there. Drag-and-drop is a great option for you as it will simplify your experience. What makes it even better is how this platform is arranged.
Email Marketing Automation
The employees of a business can’t work 24/7. However, some jobs require 24/7 attention and it gets very toilsome for people to maintain them, and if they fail to do so, they suffer from losses.
The only way to get rid of this problem is to automate your marketing campaigns. Doing so will save you from a lot of tasks that you would’ve had to attend if done manually.
With Moosend, you can truly automate your marketing campaigns, and you’ll have some amazing tools for doing that. Here are the tools that will help you generate more from your business:
Have you seen those emails welcoming you that you get once you subscribe to a specific website or provide them your email? This is called user onboarding. Doing so will encourage your users to interact with your business more often and may generate more sales.
You can send such emails once traffic provides their emails in your opt-in page with the help of Moosend, and these emails will be sent automatically.
With Moosend, you can check whether people have bought the product they had added to their cart; if not, the reasons may be diagnosed, and you can work on those too in order to reduce the rate at which people abandon a cart.
Lead scoring allows you to identify and rank your traffic according to their interaction with your business. With Moosend, you can automate this entire process.
Once a lead clicks on one of your emails, his lead scores are increased by three, and that lead is considered as a potential sales opportunity.
Again, if a lead buys something from your website, his lead scores are increased by ten, and that lead is considered as a qualified customer.
This is how lead scoring enables you to see how your traffic is performing, and you can send them personalized emails to keep the revenue flow flooding in.
Personalized discounts and offers can bring in the most revenues. However, doing so is impractical and, at the same time, impossible to some extent. With Moosend, this entire process will be automated.
What Stands out about Moosend?
This is an amazing part of the platform. With Moosend, you can collect information about your audience via opt-in pages. You can customize these pages to the fullest, and, not only that, you can send mails to email lists by segregating them according to their age range, gender, and region too.
Importing Past Data
If you’re migrating from another platform, that can be done too! You can do this simply by copy-pasting the entire data or by importing CSV files.
The entire data of the campaign will be displayed by easy-to-understand pie charts, where you can see the number of emails opened, click-through rate, unsubscribes, and bounce rate.
How Much Does It Cost?
The plans of Moosend are very flexible, as they are dependent on subscribers and not the features themselves.
If you have less than a thousand subscribers, you can take the free plan. It lasts forever and offers unlimited emails, analytics, and subscription forms.
If you have more than 1k subscribers, you can take the Pro plan. You’ll get the free features, plus landing pages, SMTP server, phone calls, and transactional emails. The price varies according to the number of your subscribers.
This is a completely customizable plan, where you’ll get a lot of extra benefits. The cost varies according to the subscriber base in this case as well.
As you can see, Moosend is an amazing email marketing platform, and it can make your experience simple and stress-free. Plus, it generates more revenues as well; it’s been verified that Moosend gives a $38 ROI on each dollar you spend!
We recommend Moosend to everyone who requires an email marketing platform. You get every feature you need, and if you need anything extra, you can always get that with integration!